The Lab – Production Log Pickup 01

Posted by Bill Cammack On April - 2 - 2007

I have literally *NOT* had a chance to update my production blog on “The Lab” since my last entry, which was about ten days ago. There just haven’t been enough hours in each day in the last two weeks.

I rushed production on “American Pimp” because I had to get it done before going to BlogHer Business ’07 with Rox from BeachWalks.TV. I shot video @ BlogHerBiz that I STILL haven’t finished uploading. That was on a Thursday and Friday. That Sunday, I went to Central Park with Mike, Eric & Sandra… more video from that… Then I spent the rest of the week preparing flickr pictures, editing and uploading videos and working on my next episode of “The Lab” that I had wanted to finish by that Friday.

So I had decided that in honor of my new BlogHer friends, I’d do this weeks show based on “The Witches of Eastwick”….. Only to watch the whole movie then realize there wasn’t enough material for me to comment on in an entertaining fashion. So I had to switch gears and select another movie, which was “Clerks”, which ended up having way more material than I needed.

So I watched the movie and selected the clips I THOUGHT I was going to use. I then started writing my dialogue based on getting from clip to clip. What I SHOULD have done was time the clips from the beginning when I selected them. I like to aim around 3-4 minutes for an episode, so including intro and credits, that should place me around 1:30 worth of clips, leaving the rest of the time for dialogue. AFTER I got the clips together, and AFTER I wrote my initial run at the dialogue, I found out that I had probably 5 minutes worth of clips, so I needed to get rid of most of them and find a new ‘out’.

I needed a new ‘out’ because the old one was a joke based on the fact that Dante’s ex-girlfriend was getting married. In trimming the clips, I cut out all the references to Caitlin getting married. In fact, I cut out all references to Caitlin altogether. There was literally no time in the timeline to set up the ‘out’, so the ‘out’ had to go along with everything else. This meant my final dialogue was useless, because it set up the ‘out’, and it meant my intro dialogue was useless, because it set up things that I wasn’t going to talk about.

continued…

EMS Episode 94: Debi Fine @ BlogHerBiz ‘07

Posted by Bill Cammack On April - 2 - 2007

iVillage President, Debi Fine discusses the value of assembing a hybrid team.
Closing Keynote: Is the Ethos of the Social Media World Changing How We Conduct Business Online and Offline?

Lisa Stone moderates this discussion about whether corporate leaders are seeing and leveraging more ideas generated from the outside in and from the bottom up as they lead their household brands into the future. Lisa is joined by iVillage President, Debi Fine, Google VP of Search Products and User Experience Marissa Mayer, Redbook Magazine editor-in-chief Stacy Morrison and WashingtonPost.Newsweek Interactive CEO Caroline Little for the discussion.

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EMS Episode 88: Roxanne Darling @ BlogHerBiz ’07

Posted by Bill Cammack On March - 29 - 2007

Roxanne Darling discusses the importance of comfort when blogging.

Should You Blog?

If so, how do you set objectives and integrate social media strategy into corporate strategy? How do you measure your results? What does success look like? Can your corporate culture integrate with the social media culture? If not, how do you stay in the social media game, even as a spectator? What should you be monitoring and tracking? Featuring Remi Adams, Toby Bloomberg, Roxanne Darling and Boston Globe columnist Penelope Trunk.

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EMS Episode 87: Remi Adams @ BlogHerBiz ’07

Posted by Bill Cammack On March - 28 - 2007

Remi Adams discusses some important considerations before you blog… including IF you should blog at all. :)

BlogHer Business ’07 – Day Two

Should You Blog?

If so, how do you set objectives and integrate social media strategy into corporate strategy? How do you measure your results? What does success look like? Can your corporate culture integrate with the social media culture? If not, how do you stay in the social media game, even as a spectator? What should you be monitoring and tracking?

Featuring Remi Adams, Toby Bloomberg, Roxanne Darling and Boston Globe columnist Penelope Trunk.

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The Lab – Episode 04: BlogHerBiz ’07 “Ask The Experts”

Posted by Bill Cammack On March - 27 - 2007

BlogHerBiz ’07 "Ask The Experts" Session.

Dina Kaplan, blip.tv
Roxanne Darling, BeachWalks.TV
Shirley Frazier, Shirley Speaks
Emily Melton, Weber Shandwick
Carol Lin, Carol Lin Reports
Shannon McKarney, Tomoye
Julie Crabill, SHIFT Communications

Visit http://thelab.blip.tv/ for quicktime version and embed codes.

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EMS Episode 86: BlogHerBiz ’07 Yahootini Reception

Posted by Bill Cammack On March - 26 - 2007

Rox & Elise @ the BlogHerBiz ’07 Welcome Reception.

"Mingling, Massages and Yahootinis brought to you by the Yahoo! Publisher Network.

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