Bill Cammack

Everything you do in public adds to or subtracts from your cred, and is compiled in your virtual resume. Which resume are you building, and what do you hope to get out of that?

Bill Cammack – Channeling What Women Want

When I got started, three years ago, in 2006, My idea was to make a site that started out as my making my own videos but would expand to a group of people collaborating to make videos for the site. This is why I was initially branding ReelSolid.TV instead of BillCammack.com.

Pretty much immediately, I started getting recognition for my videos, except *I* wasn’t getting recognition for my videos. People knew that ReelSolid.TV was producing them, but nobody knew who ReelSolid.TV was.

Once I understood that, I had a choice. I was either going to continue publicizing the group (which was only me anyway), or I was going to start publicizing MYSELF. I chose to publicize myself because the group is merely an umbrella.. a catch-all. Let’s say that ReelSolid.TV is defense and BillCammack.com is offense. ReelSolid is more saying “I’m not necessarily the one that created this, though it’s my site”. BillCammack is saying “I did this. Add it to my resume”. Read the rest of this entry »

If you’re going to make television shows, or at this point, shows for the web… SOMEBODY on your team needs to KNOW. HOW. TO. MAKE. TELEVISION. SHOWS!!! :/

If you cut this corner, your productions will look like trash, and deservedly so. Now you can’t say no one ever told you.

I was minding my business one day and got a call from some so-called television production company to come in and interview with them to create a pilot for this show they were trying to sell. They had received my name from someone I had worked with before, so I decided (against my better judgement, haha) to go see what they wanted.

This was back in the day, so I show up to this so-called television production company with tapes. Beta tapes & 3/4″, just in case they were so primitive as to still be using 3/4″. Of course, it turns out that they had NEITHER. No Beta Decks in-house and No 3/4″ decks. So, that was that for my demo materials. Of course, at this point in time, my demo reel is right here on my site ===> (see sidebar), and companies are encouraged to check it out before wasting my time. Read the rest of this entry »

So I had mentioned to a friend of mine a few months back that I was going to start doing Reputation Management / Online Presence Management for people other than myself. I’ve pretty much peaked, heading through year #2 of being a top-10 Google result for “Bill” as well as a top-10 Google result for “Cammack”. There’s nowhere else to go. I’m bored. *yawn*

Bill & Debbie

So yesterday, I’m chatting with this same friend, who’s starting a new business soon. He wants to be involved with Social Media, except he sees how much time, energy and research I put into it and he’d rather spend his time making money than doing research he’s not going to get paid for and that I already did.

As we’re chatting, I can tell that he doesn’t really “get it”, and eventually, he directly says something to the effect of “I can’t see what my benefit is in getting involved in these sites and this social stuff”. This makes sense to me, because unless you’re LIVING Social Media, you’re not going to be privy to the effects… You’ll only be able to see the “cause”…. Read the rest of this entry »

Such an interesting day… suddenly… :D

… At some point this morning, I went to check on my Google status.

The way I do that is to Google the word “Bill” or the word “bill”.

On November 12, 2007, I was on page 4: (#37 of 41,600,000 English pages for “Bill”)

On February 15, 2008, I was on page 1: (#10 of 42,000,000 English pages for “Bill”)

On April 20, 2008, I was STILL on page 1: (#3 of 29,700,000 English pages for “Bill”)

Now, I could have taken a screenshot every single day, if I gave a damn, because I haven’t been outside of the top ten results for “Bill” or “bill” for the last five (5) months. In fact, everybody KNOWS that, because I don’t carry business cards. I just tell people to “Google Bill”.

So anyway, hahahaha :D I google my first name, and interestingly enough, I’m not on page 1. I look at the number of entries and notice that it’s ballooned to 395,000,000 English pages.

So I’m like, ok. So what? This is interesting. For once, I get to see myself on page 2. When they get rid of those extra couple of hundred MILLION results, I’ll be back in position.

Nope! :D

Page 3?… 4?… 11?….. Nothing. :D

So now, I’m getting suspicious, so I start googling stuff that I *KNOW* I’m on page 1 for, such as “Bill Cammack” and the first thing that comes up is my Flickr set. :/

Photo by Jonathan Dingman

So now I’m like “oh. I see. My entire DOMAIN NAME has disappeared from Google”. :/ So then I did this search:

and received this: :D

And… Yes… I tried it in “all languages” too, as if I EVER post in anything except English.

Now…

I don’t know anything about how sites disappear/reappear in Google’s results. This Page gives Google’s explanation of what could happen to YOUR site:

Also, as I mentioned, there are usually tens of millions of English pages for “Bill” and today, there are hundreds of millions, almost ten times the usual number. However, that makes no difference, because my site is currently not indexed by google AT ALL, as if it never existed. :D

Now… Rewind a couple of days… On July 16, 2008, I was experimenting with Google Ads and wrote a post about it, so the two things that came to mind were that a) someone tampered with my site, or b) I messed something up when I added and then deleted my Google Ads within like two days, because they totally weren’t floating my boat. As I was discussing this with Tyme, she mentioned that my site might have been removed for some sort of Adsense violation. Googling removal situations, I landed on a page that said they usually send out some sort of explanation if they remove you themselves……

So I go to my junk mail folder, and lo and behold, there’s an email from “Google Search Quality”, which read:

Dear site owner or webmaster of billcammack.com,

While we were indexing your webpages, we detected that some of your pages were using techniques that are outside our quality guidelines, which can be found here: http://www.google.com/webmasters/guidelines.html. This appears to be because your site has been modified by a third party. Typically, the offending party gains access to an insecure directory that has open permissions. Many times, they will upload files or modify existing ones, which then show up as spam in our index.

The following is some example hidden text we found at billcammack.com:

and went on to describe the offending text.

Interestingly enough, I received this email on July 17, 2008, less than a day after my Google Ads post. When I mentioned this to Tyme, she pointed me to a post she recently made on her 9rules blog, called Securing Your WordPress Site. Thanks to Tyme’s post, which cited this article by Brajeshwar, which describes how he found foreign code in his site’s header file, I figured out what had happened.

Sure Enough… a simple “View Page Source” revealed that my site had been ‘infected’ with “hidden” text when I searched for one of the words that Google informed me was on my site. I switched themes, upgraded WordPress and did a couple of other things to prepare to “request reconsideration” of my site for indexing in Google’s search results.

I did that today, June 18, 2008, and we’ll see how long it takes, since this is what’s written on the reconsideration request page:

Please allow several weeks for the re-evaluation process. Unfortunately, we can’t reply individually to reconsideration requests.

So this got me thinking….

Can YOU afford for your site to be removed from Google’s search results? Would that impact your business? Would it impact your social life? Would it impact your ‘cred’?

Personally, I don’t need google for business. I don’t need google for socialization. I am a REAL PERSON who does work for REAL COMPANIES and has REAL FRIENDS that I hang out with, regardless of whether my site is indexed in Google. The hits that I get from Google are all *RANDOMS*. The people that are wondering what Bill Cammack did last night or last week are either SUBSCRIBED to my site via RSS or have billcammack.com in their favorites or bookmarks somewhere. Being on Page 1 on Google for “Bill” is strictly a NOVELTY for me, because….. I never even BRANDED “Bill”. :D People ask me all the time, “What did you do to get to page 1 for ‘Bill’?”, and I can’t tell them, because all I did was POST. INTERESTING. ISH, like this post you’re reading right now. Granted, I can’t/won’t take credit for the popularity of my site, because other than Google (which, according to Google Analytics accounts for accountED for 56.04% of my page hits) I get a lot of referral traffic from people like Richard Blakeley & Lux Alptraum of Boinkology.com.

So, like I said in my posts about Fame and “Star Power”, I couldn’t possibly give a damn about people that I don’t know at all googling some topic that I happened to have posted about and enriching their own lives by reading what *I* wrote. :D Therefore, it doesn’t matter to me AT ALL, that according to Google right now, my site doesn’t even exist.

But what about you?

What would happen to YOUR business if Google suddenly didn’t see your site?
What would happen to YOUR standing in your field amongst people that don’t know your CV yet?
What happens if nobody can google YOUR company and see years worth of posts and videos and pictures and awards and accolades and recommendations?

I have over 1,000 posts on BillCammack.com that are currently absolutely ****ing INVISIBLE on Google. It’s funny, :) because this is such an odd feeling that I can’t really explain it. :D It’s relatively unique. It’s like the world suddenly caught amnesia when it comes to anything you’ve said or done over the past umpteen years.

The closest I can come to explaining it is… We’ve all seen what happens when Twitter fails.

What happens if Google fails YOU?