Social Media Smoke & Mirrors

One of the things I find laughable about Social Media is that it’s sold to people that don’t know anything about Social Media. This makes it possible for people who are ABSOLUTE GARBAGE at creating and maintaining their own online presence to make money telling other people how THEY should represent themselves or their companies […]

Are You Still Relevant? [Part 2 of 2]

The point I was leading towards in “Are You Still Relevant? [Part 1 of 2]” is that *your* perception of yourself isn’t necessarily the same as anyone else’s. Also, if a lot of people perceive you in a certain fashion, that doesn’t make it the truth. I will attempt to clarify, hahaha 😀 Technology is […]

Why your number of Twitter followers doesn’t mean ISH

I was talking with my friend Remo last night and he asked me about Twitter. I’ve been on Twitter for over two years at this point. I posted about it back in June 2007 [link]. At some point, he asked me about its usefulness. As I travelled back mentally to when I first joined, I […]

Shilling Away Your Social Capital

There’s a lot of talk these days about each of us having a “Personal Brand”. Some consider this to be vaporware, while others take the concept rather seriously. A few months ago, I was asked something to the effect of “Doesn’t having a personal brand limit you?”, to which, my reply at the time was […]

Conversion of “Cred”

For a couple of months, I billed myself as a “Social Media Expert”, which I am. 😀 I removed that title because in the grand scheme of things, it didn’t say anything specific or useful about me. It was mostly “Keeping up with the Joneses”. I would look at people billing themselves as SMEs and […]