Personal Branding?

“Personal Branding” has been hotly debated recently in my circles. “Do I have a personal brand?” “Does personal branding exist?” “Am I a brand or a person?” Part of the reason this is discussed so often is that people tend to define a personal brand in terms that don’t mean anything. By using terms for […]

Why Professionals Avoid Web Video

In professional productions, broadcast or corporate, there is a deadline. If you miss that deadline, you lose. If you don’t want to miss that deadline, you have to hire someone competent and trusted. People competent and trusted have rates. If you don’t want to pay that rate, you can hire someone else. Since you have […]

Who Are You?

I’ve had some really interesting experiences as of late, which all revolve around the question “Who Are You?”. Not the absolutely unknowing question, as in “Who IS that over there?”, but the arrogant question “Who are YOU?”. Let’s get it straight off the bat. “Who you are” is relative and completely subjective. Am I an […]