On Thursday, January 1st, 2009 at 3:02 pm, I made a post about a client who didn’t pay me the money he owed me. Here is the Recent Visitor Map for just that one article, ~38 hours later (approximately a day and a half):
This is Social Media in Action. “Reach” is now determined by how much time and effort you’re willing to put in to maintain your internet presence.
When it comes to determining “Reach”, the days of “who lives next to that person?” are OVER. The days of “Is he a radio personality or performer or some other type of celebrity?” are *OVER*. Connections are made and maintained virtually.
People are aligning themselves by values, aptitude & beliefs now, instead of by local territory and “Accident of Birth”. The “lines” are being re-drawn as people get to sample other people’s mentalities through reading their blogs, listening to their podcasts, watching their videos and selecting to find out more about people they feel in-tune with.
Jeff Pulver called it his “Social Media Living Room”. He was absolutely right. The people that you know live wherever they live, but we all come together, in various locations… virtual locations.
Sometimes, we meet up IRL, like @ PodCamps or BarCamps or SXSW or TweetUps or meetup.com or Gary’s Guide events. In the meantime, in between time, we’re reading each other’s blogs and communicating with other through social media sites like Twitter, Ning, Facebook, MySpace, etc etc etc. Continue reading “Social Media in Action”
Initially, this post was going to be called “Thanks for the Thanks”, because I definitely appreciate Christian’s authenticity and heartfelt statements. 😀 “Cheers for that”, as they say over there in the U.K. 😀
However, that’s really a private communication between Christian and myself that happened to be expressed on a public medium (both his video and my text, above). What I think would be more useful to my 40 readers, according to Technorati (minus however-many registered search engines :p) is to talk about the process of creation, in this case, dealing with video, and the difference that it makes when you’re actually emotionally invested in what you’re doing. Also, I wanted to give Christian some more background on how we ended up working together.
In November, 2006, Dan collected music pieces from Phil and other members and made a “mash-up” with video footage I sent him of New York City nightlife:
I say “sort of” aware of Phil because at that time, social media wasn’t advanced enough for people to get to know more about each other than what they typed on a page or a picture or video they posted. At this point, we not only have the technology to do our own video shows, like Phil’s “The Gravity”, but there are more and more live services popping up… Ustream, BlogTV, Yahoo! Live, LiveVideo, new services all the time, where we get to see a lot more about people than we used to.
So anyway, I got to know Phil Campbell as a quality guy who STAYS on top of the game when it comes to social media and is simply a treasure trove of good ideas. 😀
Next in order, Andrew Lipson gave me an invite to this (at the time, invite-only) video-messaging application called Seesmic while I was an audience member of the Jeff Pulver Show. I checked it out, but it really wasn’t my type of conversation going on between the beta-testers, so I just watched Seesmic like a television show instead of participating in the watercooleresque banter.
There were a couple of people there with strong personalities and methods to their madness. The most animated and volatile of them was this character named “Documentally”. 😀 Most people, once you’ve seen four videos of them, you know their range… or at least the range they’re willing to bring to the world-stage which is Seesmic or any other site where you post videos that people can watch from NYC to Zimbabwe. With Documentally, you never really know what was going to happen in one of his videos. He might say something intelligent and serious. He might say something batty and off the wall. He might say nothing at all. He might roll his truck and videotape the situation as if he’s the first reporter on the scene! 😀 It was clear from the “Documentally” character that Christian Payne had A LOT of range to his personality, and there was a lot of entertainment value in his videos.
So being a morning person, I tend to chat with the European folks (who are 5/6 hours ahead of us) before the Americans wake up. I’m chatting with Phil Campbell and he mentions that his friend Christian had a project he was working on. I let Phil know I was aware of Documentally and was willing to chat with him about the project. In skypeing with Christian, I got to meet the “hang out at the pub” version instead of the “Seesmic character” version. He’s a nice guy, and as he put it in the video, he’s “someone I’d like to call a friend”. 🙂
I really meant to talk about the actual project, but I’ll do that some other time. This ended up being a post about connections. One of the benefits of social media is that people get to learn about each other at their own pace and according to their own level of interest. Another benefit is that we have checks and balances inside our “echo chamber”. For example, Dina Kaplan and I have 102 “Facebook Friends” in common! :O … Even if you spit that into 50 friends and 50 acquaintances, that means there are *50* people that I can contact right this second and ask them a question about Dina. I’d probably get 15 responses back, and they’d all be approximately the same, because that’s how Dina carries herself. She’s consistent.
Through social media, and also by meeting in person @ Adam Quirk‘s event named Vloggercue in Brooklyn, I developed an impression of Phil Campbell as a stand-up guy and a good judge of character. For Phil to bring up Christian’s project to me, I’m automatically *infinitely* more inclined to hear more about it. Yes, it helped A LOT that Christian already had a strong social media presence. Yes, it helped A LOT that the photos he shot for the project are rich and full of emotion, intimacy and meaning. However, the *main* thing is connection… passing it on. Social media offers us the opportunity to get to know each other, asynchronously… and then follow up to find out how the real person matches up to his or her online persona.
I got to meet Kfir Pravda, who was here for a few hours in NYC Friday morning awaiting his connecting flight to Israel. I was familiar with Kfir from blogging as well as our involvement with the Yahoo Videoblogging Group.
We’ve had interesting discussions about the direction of online video and television, but I never figured I’d meet him in person, since I had no plans to travel to Israel.
One of the benefits of social media is that you can learn about people and their ideas at your own pace. If you see something interesting, you can bookmark their site or add them on a social network or follow them on a status update service. The effect is that you can gain a respect for someone without ever having met them in person, or if you’re a lurker, without them ever even knowing that you exist. I already appreciated Kfir for his ideas before I walked into “The Library” at the Regency Hotel. The intangibles of meeting him in person amplified that appreciation.
As much as you might be able to tell about someone from reading their blog posts or comments, there’s much more to be gleaned from having real-time, F2F conversation with someone. How do you greet each other? Do you have similar senses of humor? Is this person as sharp in a real-time, constantly-evolving conversation as they are in text, which they may have taken an hour to write, or in a video which they may have scripted or rehearsed many times before recording it? Is this someone with whom you would probably have been friends, had the “accident of birth” placed you in the same geographical location?
Previously, I asked “How Social is ‘Social’ Media?”. Yesterday, there was a ton of “Social” and a ton of “Media”! 😀 Jeff Pulver was broadcasting live to Qik utilizing his Nokia N95 and his portable hotspot (described/shown in the video below).
I recorded a Seesmic video with my MacBook Pro. So, not only did we share breakfast with each other, we shared ‘sharing breakfast’ with our friends on other social media sites as well. 😀
This time, social media came through BIG TIME! 😀 Fortunately Keren was keeping an eye on the clock, because our conversation had become three hours long with no end in sight. There really ought to be laws against having so much fun before 2pm! 😀
It was a pleasure meeting Kfir & Keren. It makes such a difference when someone steps off of a blog page or computer screen and you get to experience them IRL. It was great to hang out with Kathryn & Jeff as well. I’m going to strive to sift through the QUANTITY of consistently increasing adds and contacts and have more QUALITY interactions like this one through social media. 😀