Confidence & Success

A reader recently asked me something to the effect of what my source of Confidence is.

Vision

I always envision the WIN. I always see myself winning before I do something.. Unless it’s something that springs up on the spur of the moment and I didn’t have time to plan for it.

My definition of a WIN might not be the same as yours, but I definitely envision my own, and then I gauge myself “backwards” from that outcome… I already know where I’m going, and then I judge how far along that path I am while the event’s occurring.

Bill Cammack - Cold Lampin' at The White House

Continue reading “Confidence & Success”

Social Media Experts? (SMEs)

What exactly *IS* a Social Media Expert?……

Over the last year or two, the terms Social Media Expert and Social Media Consultant and Social Media Strategist blah blah blah has become a staple in people’s bios. I had SME on my Linkedin profile for a while and then I removed it.

I removed it because too many people were using it and it didn’t mean anything anymore. I decided that I’d rather have people recognize me as a video editor, which is a concretely-defined craft, instead of one of the millions of SMEs that suddenly permeated the online world.

Recently, there have been a couple of situations that have caused people in the Social Media community to band together and point fingers at people and say “You’re a bad SME!” 😀 Unfortunately… In order to call someone out for doing the wrong thing, you have to have a DEFINITION of a Social Media Expert to begin with.

Vaporware

The problem with nailing down a definition for SMEs is that it’s actually an umbrella term. What I mean is, if I say I’m a video editor, and then you think to yourself “What does Bill Cammack do?”, your mind returns “He edits video”. If I say I’m a SME, your mind returns “…………………” because that term by itself doesn’t mean JACK. Continue reading “Social Media Experts? (SMEs)”