People Have To Know Who You Are

I just became aware of the latest scandal involving an internet bigwig. Some people who used to hang out with this dude ALL THE TIME are now saying “I knew he was a creep for a long time” and/or “I heard horrific rumors about him for a long time”. I find this situation funny, yet […]

Social Media: You’re Doing It Wrong

Let me tell you how Social Media works… There are two layers. There’s the online layer and then the offline layer. The online layer is where we all say whatever we want about ourselves and expect people to take our word for it. The offline layer is where you have to PUT UP OR SHUT […]

Organic Branding

I wrote a bunch of articles about branding a bunch of months ago. I recently started thinking about branding again now that Dave & I have been brainstorming projects over @ TribeNineCreative.com. My position towards the middle of 2009 was that I had several personal brands, none of which are equal in popularity based on […]

Why Social Media?

So I had mentioned to a friend of mine a few months back that I was going to start doing Reputation Management / Online Presence Management for people other than myself. I’ve pretty much peaked, heading through year #2 of being a top-10 Google result for “Bill” as well as a top-10 Google result for […]