Why Professionals Avoid Web Video

In professional productions, broadcast or corporate, there is a deadline. If you miss that deadline, you lose. If you don’t want to miss that deadline, you have to hire someone competent and trusted. People competent and trusted have rates. If you don’t want to pay that rate, you can hire someone else. Since you have […]

Demographics & Monetization

Television is about advertising… NOT entertainment. The product is YOU, the viewer. The networks provide you to advertisers, grouped together usefully for the advertiser’s purposes. The advertiser pays to get their carefully-crafted commercials in front of a lot of people that might accept the message and buy their product or service. The networks pay production […]

Network-Quality Series Developed For The Internet

Chuck Barney, of the Contra Costa Times posted an interesting article on freep.com today, entitled “‘Quarterlife’ ready for Internet debut“. According to the article, “Quarterlife”, a series by Marshall Herskovitz and Edward Zwick (creators of the hit TV series “Thirtysomething”) is being touted as the first time a “true, network-quality series” has been produced directly […]

Monetizing Digital Video

A lot of people video blog just because they feel like it. What IS a video blog? or a videoblog or a vlog or…. don’t ask! 😀 There are as many definitions for a video blog as there are _names_ for video blogs. Some people consider any video that’s placed on the internet eligible for […]

re: Justin Kownacki’s STBD SOTU 2007

re: Justin Kownacki’s STBD SOTU 2007 Brilliant assessment & planning, Justin. 🙂 I’ve been watching STBD since about the middle of last season, and I’ve seen some of the archived episodes. My impression of it was “the life in general of several people that happen to know each other because of professional and personal affiliations”. […]