Snuggie WHAT? Snuggie WHO?

Posted by Bill Cammack On December - 10 - 2010

Who’s The Man?

Posted by Bill Cammack On June - 2 - 2009

Formats available: Mobile Video (.mp4)

“Who’s The Man?”
Brett Petersel @brett
Brian Solis @briansolis
Jolie O’Dell @jolieodell
Oz Sultan @ozsultan
Courtenay Bird @courtenaybird
Damien Basile @db
Stephanie Agresta @stephagresta
Chris McCaffrey @chrismccaffrey
Michelle Chaffee @michellebythec
Bill Cammack @billcammack
New York City, NY, USA

Brian, Oz & Bill

Posted by Bill Cammack On March - 23 - 2009

Nobody Cares Who Social Media Guys Are Dating

Posted by Bill Cammack On January - 20 - 2009

Adrienne & Bill

So I’m chatting with Adrienne Brawley the other day, and we’re discussing web shows since we’re both shooters and editors. We were talking about my post Personal Brand? No Crossover, and the topic of internet show hosts came up.

I “matter-of-factly” mentioned how several female show hosts either ACTIVELY HIDE their boyfriends or whatever and some of them merely omit the fact that they’re in relationships, to which Adrienne replied something to the effect of “But the guys don’t have to say who they’re dating.”

That’s where I lost whatever point I was about to make, because all main & auxiliary mental power was diverted to attempting to recall even ONE instance where a guy was asked about that.

Once I realized I wasn’t going to be able to cite a single instance in the 2+ years I’ve been involved with internet shows, I started thinking about WHY I couldn’t come up with one. :) What I decided was,

Nobody Cares Who Guys Are Dating

According to my Quantcast demos, my site has a 65% female readership. BlogHer has 61% female readership. Rocketboom has 65% male readership. Digg has 58% male. Wallstrip has 56% male. Blip.tv has 51% male. The point is, that according to statistics, it’s mostly males that are watching internet shows (even though studies are saying there are actually more females on the net, they just don’t identify themselves in surveys as female).

So, basically, there are a lot of guys that watch these shows, and if you go to IRL conferences or at least look at the flickr sets from these conferences, you’ll see there are a ton of guys at these things as well. There really isn’t a lot of representation for the female population. So that’s one reason why there isn’t any pressure on guys to disclose their dating status. Nobody cares. Read the rest of this entry »

Bill, Rebecca & Oz

Posted by Bill Cammack On January - 11 - 2009

TechKaraoke

Posted by Bill Cammack On November - 1 - 2008

TechKaraoke

Dock Drumming, Tim Kress-Spatz, Victor Karamalis, Matt Trush, Gregory Narain, Roger Wu, Karina Grotz, Maria Ogneva, Josephine Dorado, Megan O’Brien, Ari J. Greenberg, Tony Bacigalupo, Oz Sultan, hess, Whitney Hess, Jonathan Dingman, Bill Cammack, Paul Lewis, Nater Kane, Sarah Cooley, Brett Petersel, Stephen Klenert, Michael Gruen, Kristen Hull & Michael Kohn @ TechKaraoke

Splitting Feeds

Posted by Bill Cammack On October - 19 - 2008

My fellow MIT alum, Liz Burr doesn’t care about my pictures. :( She doesn’t care if The Kid drinks a bunch of alcohol and hangs out with a bunch of chicks. :(


(L to R) Oz Sultan, Florence Holdeman, Bill Cammack, James Im, Michelle DeForest & Whitney Hess @ TechSet NYC
Photo by Brett Petersel

This is what I’ve learned since consolidating my blogs into one stream, which is BillCammack.com. Consolidation has gotten me a ton of hits/traffic/whatever, but the end result hasn’t been a crossover by “fans” of any particular aspect/section/category of my blog/life.

For instance, even though my “Brass Rat” is in a ton of pictures, people I’ve known for months are like “I didn’t know you graduated from MIT!”.

Limor Fried, Phil Torrone & Bill Cammack
Limor Fried, Bill Cammack & Phil Torrone

Or people that happen to know that I’ve been page 1 on Google for “Bill” for the last 8 months apparently never clicked through, because they ask stuff like “So… What do you do?”, indicating that they’ve never been to my ABOUT or CLIENTS/PROJECTS pages, which are clearly marked at the top of my site. :/

I also mentioned in “How many people read my blog?” that 88% of my hits are “single-serving friends” (ref: Fight Club), so there can’t possibly be any crossover if people are only accessing ONE PAGE on my site. :D

Visitor Loyalty

So now that I don’t care anymore, I’m splitting my feeds. I used to be interested in people finding out several things about me, but that’s not how this game works. :) The way it works is that people look for what they’re interested in at that moment, and then they move on. IMO.. There’s no point in showing people OTHER STUFF that has nothing to do with what they’re currently interested in. If they came to my site to see pictures, they’re not interested in editing. If they came to research video editors, they’re not interested in my video blog. If they’re interested in my video blog, they’re not interested in my dating advice, etc etc… So now, I’ve created a feed for each particular interest:

Bill Cammack
RockStar
DatingGenius
Video
Social Media
Photos

I didn’t want to do this before, because I was attempting to gather people with different interests into one location. Forget that. :D If people want to read about Social Media and not wacky dating advice, more power to them. I feel they should have a way to get ONLY what they want from my site, instead of what I’m trying to offer them while they’re here.

This also solves an issue I was discussing with Liz Burr about my new “Rock Star” series:

“Rock Star” is partially a standalone series, but it’s actually not. It’s a lifestyle blog at the same time that it’s a music blog. In one way, it should have its own site, and in another, it’s actually a part of my usual video blog. Splitting Feeds solves that issue for me, entirely. Also, if I decided to make a different iTunes feed just for the show, all I have to do is link to the new, standalone “Rock Star” feed.

The “downside” to separation is that BillCammack.com becomes invisible, and just the “host” for whatever people are really looking at. However, the way I see it, my site was invisible to begin with, as most people were Googling stuff and ending up here and then skating immediately. At least this way, if they can subscribe to one particular aspect that they like, they’re more likely to receive an update in their reader that they might actually be interested in, instead of a random picture of The Kid posing with his bike.

Bill, Phil, Oz & Mike

Posted by Bill Cammack On September - 8 - 2008

Oz, Suki, Bill & Cathleen

Posted by Bill Cammack On September - 6 - 2008

MDFsmash Birthday Party

Posted by Bill Cammack On September - 4 - 2008

Oz, Maria & Sanford

Posted by Bill Cammack On August - 14 - 2008


Oz, Maria & Sanford, originally uploaded by Bill Cammack.

Oz Sultan, Maria Ogneva & Sanford Dickert

Bill, Michelle, Jill, Florence, Jonathan, Maria & Oz

Posted by Bill Cammack On August - 10 - 2008