Bill Cammack

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My fellow MIT alum, Liz Burr doesn’t care about my pictures. :( She doesn’t care if The Kid drinks a bunch of alcohol and hangs out with a bunch of chicks. :(

(L to R) Oz Sultan, Florence Holdeman, Bill Cammack, James Im, Michelle DeForest & Whitney Hess @ TechSet NYC
Photo by Brett Petersel

This is what I’ve learned since consolidating my blogs into one stream, which is BillCammack.com. Consolidation has gotten me a ton of hits/traffic/whatever, but the end result hasn’t been a crossover by “fans” of any particular aspect/section/category of my blog/life.

For instance, even though my “Brass Rat” is in a ton of pictures, people I’ve known for months are like “I didn’t know you graduated from MIT!”.

Limor Fried, Bill Cammack & Phil Torrone

Or people that happen to know that I’ve been page 1 on Google for “Bill” for the last 8 months apparently never clicked through, because they ask stuff like “So… What do you do?”, indicating that they’ve never been to my ABOUT or CLIENTS/PROJECTS pages, which are clearly marked at the top of my site. :/

I also mentioned in “How many people read my blog?” that 88% of my hits are “single-serving friends” (ref: Fight Club), so there can’t possibly be any crossover if people are only accessing ONE PAGE on my site. :D

So now that I don’t care anymore, I’m splitting my feeds. I used to be interested in people finding out several things about me, but that’s not how this game works. :) The way it works is that people look for what they’re interested in at that moment, and then they move on. IMO.. There’s no point in showing people OTHER STUFF that has nothing to do with what they’re currently interested in. If they came to my site to see pictures, they’re not interested in editing. If they came to research video editors, they’re not interested in my video blog. If they’re interested in my video blog, they’re not interested in my dating advice, etc etc… So now, I’ve created a feed for each particular interest:

Bill Cammack
RockStar
DatingGenius
Video
Social Media
Photos

I didn’t want to do this before, because I was attempting to gather people with different interests into one location. Forget that. :D If people want to read about Social Media and not wacky dating advice, more power to them. I feel they should have a way to get ONLY what they want from my site, instead of what I’m trying to offer them while they’re here.

This also solves an issue I was discussing with Liz Burr about my new “Rock Star” series:

“Rock Star” is partially a standalone series, but it’s actually not. It’s a lifestyle blog at the same time that it’s a music blog. In one way, it should have its own site, and in another, it’s actually a part of my usual video blog. Splitting Feeds solves that issue for me, entirely. Also, if I decided to make a different iTunes feed just for the show, all I have to do is link to the new, standalone “Rock Star” feed.

The “downside” to separation is that BillCammack.com becomes invisible, and just the “host” for whatever people are really looking at. However, the way I see it, my site was invisible to begin with, as most people were Googling stuff and ending up here and then skating immediately. At least this way, if they can subscribe to one particular aspect that they like, they’re more likely to receive an update in their reader that they might actually be interested in, instead of a random picture of The Kid posing with his bike.

I’ve had some really interesting experiences as of late, which all revolve around the question “Who Are You?”. Not the absolutely unknowing question, as in “Who IS that over there?”, but the arrogant question “Who are YOU?”.

Let’s get it straight off the bat. “Who you are” is relative and completely subjective.

Am I an Emmy Award-Winning video editor? Yes I am. Have I been a National *and* International Emmy Awards Judge for several years? Yes I have. Does that have *ANYTHING* to do with how I interact with people? No, it does not.

This is because what I’ve accomplished is NOT “who I am”. Similarly, what other people have NOT accomplished is NOT “who they are”, either. To take that one level further… Not knowing that someone’s accomplished something does not make them NOBODY or INFERIOR. Learning that someone HAS accomplished something doesn’t automatically make them SOMEBODY or SUPERIOR, either.

I touched on this topic peripherally in “How’s your logo working for you?” when I mentioned meeting Nathan Freitas. To expand… We had just come from a great frisbee game, and a bunch of us headed out to celebrate and socialize afterwards. I had played against Nate, and I thought he did well, and I hadn’t met him before, so I introduced myself to him. He didn’t recognize my name, and I didn’t recognize his, but he knew of ReelSolid.TV, and he and I had actually had text-based interaction way before meeting IRL because he had commented on a video I did about men’s suits. Interestingly enough, even though I knew NOTHING about Cruxy.com at the time, I knew I had a picture with Mike Hudack while he was wearing a Cruxy shirt. Nate immediately and adamantly informed me that I was mistaken, at which time I turned on my camera and produced said picture:

The point that’s relevant to this particular post is that I didn’t go from “nobody” to “somebody” when Nate figured out “who I was”. I went from “a person” to “a person that Nate had heard of, and whose work he had seen”. Same thing with me. For me, Nate went from “a frisbee opponent” to “someone I’ve met who runs a site where artists can upload their work and get paid for it”.

Most people who meet me have no idea “who I am”, and I like it that way. They have no idea that I’m an MIT graduate. They have no idea that I’m DatingGenius.

Brass Rats: Phil, Limor, Bill

I like it that way, because people are REAL when they don’t have a reason to sweat you. I love being “judged” by what people see when they look at me. :D I love it when people play themselves, because there’s no returning from that. It’s like “Before you knew who you were talking to, you acted totally differently towards me”.

Anyway… I’ve had several interesting interactions over the last three weeks, revolving around the question “Who are YOU?”

I ended up at this party, and I saw this random chick hanging out with three of my homegirls. Out of the goodness of my heart, I decided to introduce myself to her. What I intended to do was say hello to her and move on to hanging out with my actual friends. So I say “Hi. I’m Bill”, and her response is “You sent me a friends request on Facebook, and I declined it”. HAHAHA So I’m like ?????? because this is a totally new situation for me. Usually, when chicks don’t accept you on Facebook, that’s because they don’t want to talk to you AT ALL, so when they’re around you, they don’t say jack to you. So I’m like “Wait a minute… Let me get this straight. You just informed me that I friended you on Facebook so you could tell me that you didn’t accept it? :D” and she’s like “Yeah… Who the hell are YOU?”

So, this was really funny, considering that I have over 500 Facebook contacts and over 280 Linkedin contacts and over 650 Twitter contacts and over 600 MySpace contacts, not to mention people that know “who I am” all over the planet, from Hawaii to the U.K. to Tokyo to The Netherlands to California to NYC. Meanwhile, I introduced myself to this chick “cold”, not recognizing her face or body from anywhere, and not recognizing her as someone that I sent a Facebook friends invite to. In the future, when I figured out “who she was”, I realized that I had friended her because I saw that we had 17 mutual friends. There was nothing interesting or appealing about her. Similar to what happened IRL, I was extending the hand of friendship to someone who was friends with friends of mine.

So I found the question “Who the hell are YOU?” to be ridiculous, because it was as if she was requesting for me to audition to be her Facebook friend when I didn’t give a damn about her in the first place. It was like *I* had something to gain from it. Meanwhile, I could have ignored her completely and interacted with my actual friends and my day would have been exactly the same, except for a funny story to tell about how people get souped up and think they’re worth knowing for some odd reason. :)

Another interesting reaction I got recently was at a party. At some point, I took a picture with some chick that I had met that night. About 22 hours after I posted the picture to my flickr stream, I got an email from her with some sob story about the reason why she was asking me to take it down. I didn’t believe a word she said, but I gladly made it private, because every picture I take and post is with people that want to take pictures with me. Just the fact that she was asking me to remove it was grounds for removal. The question here is… Why the hell are you taking pictures with people and not expecting those pictures to arrive on the net? The only uneducated guess I can come up with is that because she had never seen me before, she didn’t figure that a picture she took with me would end up anywhere of note. According to her sob story, she didn’t want certain people to see her partying. The question becomes a) Why were you partying in the first place, and b) Why were you taking pictures with people if you didn’t want to be spotted partying?

Last week, I approached this chick who’s active in social media and is always asking her ‘fans’ for things. When she sends out mass emails, she’s all friendly and acting like she knows who it is that she’s interacting with and cares about them. However, when I arrived, not only was she completely disinterested in who I might be, but she failed to even state what her name was. I didn’t bother asking her because I already knew her name and what she does. I found it funny how someone could be such a beggar in social media, yet totally didn’t promote herself IRL. What sense does it make to make contacts with people via computer and then alienate them in person?

OTOH… There are lots of people that I met during PodCampNYC or at various Twitter Meetups or Meetup Meetups that are either AS GENUINE as they appear online or even MORE SO. :D A lot of what we experience of people on the net is merely the characters they’re portraying in their “shows”. When the cameras aren’t rolling, and it’s down to one-on-one communication and interaction, that’s where people really shine or they don’t. That’s where you get to see how people act when there’s nothing in it for them. No audience. No revenue-sharing. No business deals. Just you and them. Person to Person. Face to Face. What’s it like for you to be around them? What’s it like for them to be around you?

Ultimately, the question “Who are you?” is unimportant. What’s important is how you carry yourself and interact with others. On the spur of the moment, when you meet someone, how do you react to them? How do you interact with them? Do you act differently based on their accomplishments or who they know? Can you have a good time with people that are willing to have a good time with you? What’s the threshold above which you’re willing to interact with someone standing next to you? Someone that sends you a social media ‘friends request’? Someone that’s a friend of a friend of yours, but you haven’t had personal contact with yet?

Is social media merely a networking tool for you, or are you looking to enrich your life by meeting interesting and intelligent people and cultivating relationships with them?

Phil, Limor & Bill, originally uploaded by Bill Cammack.

Phil Torrone, Limor Fried & Bill Cammack
NYC Resistor party
March 29, 2008

Phil & Limor, originally uploaded by Bill Cammack.

Limor Fried & Phil Torrone